IBM details incentives for Sun business partners

IBM recently announced new incentives to help its Sun channel partners increase profits.

First, the company is making its Smart Analytics System available to partners. The platform is designed to help partners deploy analytics applications to clients.

Sun business partners will also have access to IBM’s new profit optimizer tool free of charge. The tool will allow partners to model market opportunities and evaluate the anticipated impact of their return on capital, sales revenue and cash flow. Access to the profit optimizer is a valuable incentive for Sun business partners, who may be seeking new ways to expand following the company’s recent acquisition by Oracle.

IBM business development vice president Rob Thomas said the company is “actively engaged in growing its community of channel partners,” saying IBM “reinforces its commitment to [its] partners by bringing the power of analytics to clients to allow them to transform their business through information.”

The company this week announced a five-year deal for IT services with natural gas company BG Group. As part of the agreement, IBM will build a delivery model for BG Group’s operations around the globe.ADNFCR-3120-ID-19721973-ADNFCR