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NEWS AND VIEWS

Best Tools for a Distributor Loyalty Strategy

best tools for a distributor loyalty strategy

The average modern consumer does research before making major purchases. For example, shopping for a new refrigerator now involves reading customer reviews, comparing brands and features, and making price comparisons. Today’s consumers have all this information and more right at their fingertips. They go to the store or showroom knowing exactly what they intend to […]

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Best Tools for a Contractor Loyalty Strategy

best tools for a contractor loyalty strategy

Looking for the best way to build contractor loyalty? You are not alone. Many manufacturers struggle to expand their sales and grow their business. While some housing markets are on the rebound, markets are not fully stable overall. In these uncertain times, all sorts of companies are looking for new ways to keep growing. What […]

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How Do Loyalty Incentives Work?

What makes customer loyalty incentives work? No one formula works for all organizations. All businesses are different, as are their customer bases. There are, however, a few golden rules everyone can follow to make loyalty incentives programs more efficient and effective. Customers must see a loyalty reward worth earning. First, the incentive reward must appeal […]

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