Loyaltyworks Recognizes Companies Doing Good – The Rainforest Alliance
Next up on Loyaltyworks’ list of companies doing good is the Rainforest Alliance. For over 27 years, their focus has been to improve bio-diversity, sustainable livelihoods, sustainable land-use practices, sustainable business practices, and sustainable consumer behavior. These practices have all been put into place to accomplish one primary objective – slowing deforestation to a crawl. The Rain Forest Alliance has partnered with various legislative and business partners to create laws and policies that help ensure we all enjoy earth with a bright and sustainable future.
The Rainforest Alliance understands that to cure the symptoms, you have to cure the disease, and not vice versa. So to fix our planet, the Rainforest Alliance has targeted the four major industries contributing to deforestation:
- Timber extraction
- Agricultural Expansion
- Cattle ranching
Through the relationships they’ve established with their partners, the Rain Forest Alliance ensures that businesses who fall into one of these four classes meet strict sustainability standards. Businesses that follow these standards are included on the alliance’s list of sustainable businesses and instantly pick up consumers who are socially conscious and thus, gain new business. It’s a win-win for all parties involved – especially the earth.
Some of the more prominent companies who have pledged their support to the Rainforest Alliance and its goals include:
- Caribou Coffee
- Clif Bar
- Newman’s Own Organics
The Rainforest Alliance also works with tourism organizations to provide training for responsible, efficient, and sustainable businesses in an industry that builds on the landscapes that people want to visit.
In the past seven years, the area of protected Rainforest Alliance forestland has grown to over 100 million acres.
At Loyaltyworks, we recognize good work and inspirational behaviors from other companies. We want to say thank you to The Rainforest Alliance for doing so much good for the world. Without your efforts, the bright and sustainable future you are creating would’t stand a chance.Google+
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